The chicken or the egg

 
(from left) EggXYt co-founder and CEO Yehuda Elram and EggXYt co-founder and neuroscientist Prof. Daniel Offen
(photo credit: EGGXYT)

It may yet take some time before their revolutionary product hits the market, but its potential impact is well worth the wait.

As early as the 1950s, long before its hi-tech scene had attained the global recognition that it can proudly boast of today, Israel had already made remarkable technological breakthroughs in agriculture that were quickly adopted worldwide.
Drip irrigation is perhaps only the most widely celebrated example in a long line of Israeli innovations that have helped feed millions of hungry mouths around the world since the state’s founding.
It is only natural, therefore, that agricultural technology should remain somewhat of an Israeli specialty to this day. Most local academic institutions still invest significant resources into agricultural research, and every year sees the introduction of new promising startups geared toward rendering the production of food ever more efficient, economical and sustainable.
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